The Trend of Streaming and Ad-Supported Content

OTT platforms are gaining users at a fast pace these days.

An environment has been created where content can be enjoyed regardless of location.

As OTT platform prices continue to increase,

more users are looking at ad-supported free services.

Let’s examine the background of OTT and the rise of free services.

Where did OTT streaming start?

OTT platforms evolved by replacing cable TV with online streaming.

Because users can watch content anywhere with familiar devices like smartphones and tablets,

more people started using these services.

Especially as people spent more time at home during COVID-19,

streaming consumption surged.

Strengths and weaknesses of OTT platforms

OTT allows users to watch what they prefer click here on demand.

Platforms like Netflix, Wavve, and TVING continuously release diverse content.

Of course, drawbacks exist.

Rising subscription prices and extra payments for certain content can be disappointing.

Recently, complaints about rising fees have become more common.

What are free streaming services?

Free platforms allow viewing in return for advertisements.

Content becomes accessible without subscription fees.

Recently, the FAST (Free Ad-Supported Streaming TV) model has gained attention.

Both users and providers benefit from the ad model.

Why ad-based platforms are rising

FAST is a rapidly spreading trend in streaming.

As more people look for free entertainment after the pandemic, ad-based platforms gained focus.

Emerging FAST platforms are gaining attention.

More genres mean broader appeal.

To wrap things up

As OTT subscription fees rise, interest in free streaming continues to grow.

Comparing services and choosing what fits your lifestyle can be enjoyable.

We can expect streaming services to become even more diverse and accessible.